In the XXI century, the Internet and all other types of technologies are moving with the times. The use of email in businesses is also included in this process. Email marketing or E-Marketing is a well-known marketing method that contains commercial, economic or financial messages to both the group of people and individual. E-marketing consists of advertising, proposals for cooperation or other business offers. But it can be also used as a presentation of a particular product, correct use of the product or its impact on sustainable business development.
According to Kotler & Keller opinion every, “E-Marketing is a way of marketing that is done through computers (and other electronic goods such as laptops or gadgets). It’s also performed by using communication as a tool to reduce marketing costs as well as to increase the effectiveness of marketing efforts.” E-marketing is a process that utilizes cyberspace as a communication tool to complement conventional. In other words, E-Marketing can be defined as a strategy, system, and process of marketing products that are aimed to utilize Internet-based information, and communication technologies. In order to build your Email marketing strategy, the first thing you should do is to create an email list. Please visit Campaign Monitor and find out where & how to start. This service can make things easier for you and, please note, there is no fee for the registration on this email marketing software.
In addition, Campaign Monitor allows you to manage your e-mail marketing as well as helps …